Demand response is emerging as a critical tool for New Zealand's energy security and climate response. Heft Communications on why integrated commercial, policy and communications strategy will decide whether it succeeds.  

Innovation in travel isn't just a technology story. It's a communications story. Who controls the narrative. Who has the political relationships when the settings change. Who has built the internal capability to deliver on the brand promise being made externally. 

Many organisations have gaps in at least one of those three areas. Here's where we're seeing them. 

The BSA is gone. The disinformation crisis isn't. 

New Zealand just axed the Broadcasting Standards Authority. The World Economic Forum just ranked disinformation among the top global risks of 2026, a systemic, destabilising force that makes every other major risk worse. 

These two things are not unrelated. 

The WEF is clear about what's happening: AI is being used to psychologically profile audiences and deliver content engineered to provoke fear and outrage, not to inform. Deepfakes are now accessible, convincing, and nearly undetectable. And platform algorithms financially reward engagement, which means outrage spreads faster than factchecking. 

That's the information environment your audiences are navigating. And we just removed the regulator that told them someone was watching. 

All six parliamentary parties. One stage. Surprising consensus on goals — and sharp disagreement on how to get there. After taking a leading role at Electrify Queenstown, Heft breaks down what the political signals mean for businesses operating in energy, demand management, and smart technology — and where the real policy risk lies.