Enhancing your reputation.
Influencing your stakeholders.
Landing your stories.
We bring you solutions
Heft is a communications and government relations consultancy operating nationwide. We work with leaders and organisations who understand that in Aotearoa-New Zealand's interconnected landscape, the right communications approach makes all the difference. Whether you're navigating policy and regulatory processes, building stakeholder support, or managing media attention, we know how to turn those relationships into real results.
-
BlinkPay Market Entry
The Challenge: Financial technology company, BlinkPay, needed communications strategy that understood complex regulatory environment while building public trust and government relationships.
The Heft Solution: Embedded daily communications support working directly within client systems to monitor media requests, risk manage opportunities, and provide strategic government relations advice for ministerial meetings.
The Result: Strong ongoing partnership providing strategic communications that balances innovation narrative with regulatory compliance needs.
-
Keep the Lights On Campaign
The Challenge: Museums faced uncertain funding with potential cuts at short notice. Members needed to be front-of-mind for decision makers while mobilising public support.
The Heft Solution: We developed a multifaceted campaign featuring celebrity spokespeople sharing personal stories about the role museums played in their lives, combined with digital content, outdoor advertising, and strategic media placement.
The Result:
124,000% increase in Facebook reach
1,900,000% increase in Instagram reach
2,500% increase in Facebook followers
-
The Challenge: The Home Foundation group were entering a new phase as a Foundation-owned group of entities with a shared drive to create quality, affordable homes and thriving communities through a different way of doing construction, development, impact investing, and tenancy management – with people at the heart. They needed to understand stakeholder perceptions and the best way of communicating their novel governance approach to the market and the community.
The Heft Solution: We stood up a team of housing, governance and strategic communications experts to deliver and end-to-end strategic communications and brand positioning approach. Starting with deep stakeholder insights, we developed a valued-based approach to communications across the group underpinned by a shared vision: “a just housing system where quality homes enable flourishing communities”. We then supported the internal team with plug-in digital copywriting expertise and media relations in support of a new impact investing fund.
The Result: A cohesive approach to strategic and brand communications that enabled a new internal communications team to get up-and-running quickly with tactical execution – and provided senior leaders with the foundation of ongoing – and highly impactful – thought leadership.
Trusted by
Got a question?
